Hyogo,7.0M ～ 9.0M

Responsibilities:
Market researcher is expected to be a strategic partner as an “insight expert” who works with brand team and other subject matter experts to uncover customers’ unmet needs and define marketing opportunities by the clear logic and prioritization.

The market researcher demonstrates a deep understanding of the needs of the customer and how the customer’s insights can be incorporated into the brand strategy to better select solutions that would boost the brand to thrive.

Responsibilities:
?Lead and manage the market research projects to achieve objectives independently, with managing the timeline, resource/financial requirement of business partners in the most efficient way.

?Serve as a key resource within an assigned therapeutic area business and provide recommendations to influence on critical decision-making points (listed below as examples), by leveraging primary/secondary market research results.
-Localization of global brand strategy.
-Design the local executional plan.
-Brand health assessment.
-Business case assessment.
-Launch readiness / Customer planning process

?Develop holistic approach in measurement/learning plans of annual market research projects liaising and making alignments with the assigned therapeutic area brand team, and relative subject matter experts.

?Share learnings within the market research team, and beyond functions to synergize and enhance the capability of marketing approach to explore customer insights and link them to the brand strategy/execution improvement.

?Explore the innovative approach of understanding customers insights to boost productivity

?Closely communicate with the global stakeholders, especially during the series of brand plan development research projects for the pre-launch, and early stages of post launch brands.

6.0M ～ 12.0M

- Lead the acquisition and partnership development of creator agencies for our platform. This role involves building strong relationships with agencies and working as partners to grow our social platform together.
-Develop agency strategies based on market and competitor research.
Identify and onboard new creator agencies and talent management companies, establishing partnerships.
- Provide support for live streaming activities, including reporting for agencies and talent management companies.
- Create manuals and community guidelines for agencies and talent management companies.
- Conduct workshops for agencies and talent management companies.
- Manage goals and KPIs, and perform data analysis.
- Plan and execute other related initiatives.

Tokyo,8.0M ～ 10.0M

Marketing Product Manager for VAS AEM Products

Report to : Marketing Manager

Principal Responsibilities:
? Business & Marketing Planning Activities
Learn to develop the marketing strategy and propose action plan to comply aligned sales target by identifying growth opportunities as well as risk management via business analysis.
・ Analyze market (size, trends and dynamics) based on available data.
・ Develop the long-term strategy, AOP, and marketing plan for assigned categories.
・ Work with Global, Region and other stakeholders to plan, execute, interpret and leverage market research to support sales and marketing activities under Marketing manager supervision.
・ Monitor sales and financial performance, adjusting plans as necessary under Marketing manager supervision.
・ Manage of exclusive and non-exclusive distributor business.
・ Manage ordering timing and control distributors inventory as being healthy.
・ Cooperate with distributor’s demand & supply team and Teleflex manufacture without shortage.
? Product Marketing Activities.
Lead the whole process for product launch and product lifecycle management after launch.
・ Manage product quality related issues as a liaison with GBU and developing and executing corrective actions where needed.
・ Solicit and coordinate end user feedback on specific products.
・ Manage product lifecycle through to phase out.
・ Be the liaison between the RA group and the Sales group.
・ Training of Teleflex Medical and distributors sales teams as well as end users.
・ Develop effective, market-relevant sales and marketing communication materials, and implement marketing programs to build brand equity, preference and other key measures, and trade satisfaction.
・ Adhere to and ensure the compliance of Teleflex Medical’s Code of Conduct, all Company policies, rules, procedures, and housekeeping standards.
・ Introduce new products to Japan including research activities.
・ Develop and promote strategies to promote sales of new products/existing products and products on the market to increase sales.
・ Create the necessary sales FCST to sell the product, reflect it in the company's planning, and share it with the supply to secure inventory.
・ If necessary, develop sales channels other than your own sales organization to promote sales.
・ Create materials necessary for sales such as catalogs and sales promotion materials.
・ Improve product branding by planning and managing equipment exhibitions and seminars at academic societies.
・ Expand the market through KOL development and engagement.
・ Execute KOL management in specific product to obtain reimbursement.
・ Cooperate with other departments to respond to changes in product specifications without delay.

Specialized Skills & Other Requirements:/Education / Experience:
1. Education: University degree in business and administration or equivalent through experience
2. Minimum 3 years marketing experiences in medical device industry and preferably 3 years sales experiences in medical.
3. Clinical knowledge in industry preferable.
4. Strong communication skills written and verbal both in English & Japanese.
5. Strong organizational skills: ability to multi-task.
6. Computer and analytical skills